63 Publications (Page 1 of 3)
2015
Measuring client-based corporate reputation in B2B professional services: scale development and validation
Walsh, Gianfranco⋅Beatty, Sharon E and Holloway, Betsy Bugg
The Journal of Services Marketing, vol. 29, (no. 3), pp. 187-173, 2015. | Journal Article
Mother-adolescent daughter identity interplay processes
Gillison, Stephanie⋅Givan, Alexa Martinez⋅Beatty, Sharon E⋅Kim, Kyoungmi (Kate)⋅Reynolds, Kristy and Baker, Julie
The Journal of Consumer Marketing, vol. 32, (no. 4), pp. 234-244, 2015. | Journal Article
SOCIAL STORE IDENTITY AND ADOLESCENT FEMALES' STORE ATTITUDES AND BEHAVIORS
Beatty, Sharon⋅Givan, Alexa⋅Franke, George and Reynolds, Kristy
Journal of Marketing Theory and Practice, vol. 23, (no. 1), pp. 38-56, Winter 2015. | Journal Article
THE EFFECT OF ONLINE VERSUS OFFLINE RETAILER-BRAND IMAGE INCONGRUITY ON THE FLOW EXPERIENCE
Landers, V⋅Beatty, Sharon⋅Wang, Sijun and Mothersbaugh, David
Journal of Marketing Theory and Practice, vol. 23, (no. 4), pp. 370-387, Fall 2015. | Journal Article
2014
A GENERALIZED MULTIDIMENSIONAL SCALE FOR MEASURING CUSTOMER ENGAGEMENT
Vivek, Shiri⋅Beatty, Sharon⋅Dalela, Vivek and Morgan, Robert
Journal of Marketing Theory and Practice, vol. 22, (no. 4), pp. 401-420, Fall 2014. | Journal Article
UNDERSTANDING CUSTOMER BARGAINING IN RETAIL STORES: A Customer PerspectiveGillison, Stephanie T⋅Northington, William M and Beatty, Sharon EJournal of Marketing Theory and Practice, vol. 22, (no. 2), pp. 151-168, Spring 2014.
| Journal Article
2013
A segmentation of adolescent online users and shoppersHill, William W⋅Hill, William W⋅Beatty, Sharon E⋅Beatty, Shraron E⋅Walsh, Gianfranco and Walsh, GianfrancoThe Journal of Services Marketing, vol. 27, (no. 5), pp. 347-360, 2013.
| Journal Article
2012
CUSTOMER ENGAGEMENT: EXPLORING CUSTOMER RELATIONSHIPS BEYOND PURCHASEVivek, Shiri D⋅Beatty, Sharon E and Morgan, Robert RJournal of Marketing Theory and Practice, vol. 20, (no. 2), pp. 127-145, Spring 2012.
| Journal Article
Disclosure Antecedents in an Online Service Context: The Role of Sensitivity of InformationMothersbaugh, David L⋅Foxx, William⋅Beatty, Sharon E and Wang, SijunJournal of Service Research : JSR, vol. 15, (no. 1), Feb 2012.
| Journal Article
Employees' Decision Making in the Face of Customers' Fuzzy Return RequestsWang, Sijun⋅Beatty, Sharon E and Liu, JeannyJournal of Marketing, vol. 76, (no. 6), Nov 2012.
| Journal Article
FEELING THE URGE: AFFECT IN IMPULSIVE AND COMPULSIVE BUYINGFlight, Richard⋅Markley Rountree, Melissa and Beatty, Sharon EJournal of Marketing Theory and Practice, vol. 20, (no. 4), pp. 453-465, Fall 2012.
| Journal Article
Understanding the Relationships Between Commitment and Voice: Hypotheses, Empirical Evidence, and Directions for Future ResearchBeatty, Sharon E⋅Reynolds, Kristy E⋅Noble, Stephanie M and Harrison, Mary PJournal of Service Research : JSR, vol. 15, (no. 3), Aug 2012.
| Journal Article
WHY CUSTOMERS FEEL LOCKED INTO RELATIONSHIPS: USING QUALITATIVE RESEARCH TO UNCOVER THE LOCK-IN FACTORSHarrison, Mary P⋅Beatty, Sharon E⋅Reynolds, Kristy E and Noble, Stephanie MJournal of Marketing Theory and Practice, vol. 20, (no. 4), pp. 391-406, Fall 2012.
| Journal Article
2011
Emotions, store-environmental cues, store-choice criteria, and marketing outcomesWalsh, Gianfranco⋅Shiu, Edward⋅Hassan, Louise⋅Michaelidou, Nina and Beatty, Sharon EJournal of Business Research, vol. 64, (no. 7), Jul 2011.
| Journal Article
Factors affecting couples' decisions to jointly shop
Lim, Junsang and Beatty, Sharon E
Journal of Business Research, vol. 64, (no. 7), Jul 2011. | Journal Article
2010
A CIT investigation of other customers' influence in services
Zhang, Jingyun⋅Beatty, Sharon E and Mothersbaugh, David
The Journal of Services Marketing, vol. 24, (no. 5), pp. 389-399, 2010. | Journal Article
2009
Betrayal? Relationship quality implications in service recovery
Wang, Sijun and Beatty, Sharon
The Journal of Services Marketing, vol. 23, (no. 6), pp. 385-396, 2009. | Journal Article
Congruity's role in website attitude formation
Wang, Sijun⋅Beatty, Sharon E and Mothersbaugh, David L
Journal of Business Research, vol. 62, (no. 6), Jun 2009. | Journal Article
The customer-based corporate reputation scale: Replication and short formWalsh, Gianfranco⋅Beatty, Sharon E and Shiu, EdwardJournal of Business Research, vol. 62, (no. 10), Oct 2009.
| Journal Article
2008
Review and future directions of cross-cultural consumer services researchZhang, Jingyun⋅Beatty, Sharon E and Walsh, GianfrancoJournal of Business Research, vol. 61, (no. 3), Mar 2008.
| Journal Article
Satisfiers and Dissatisfiers in the Online EnvironmentHolloway, Betsy and Beatty, Sharon EJournal of Service Research : JSR, vol. 10, (no. 4), May 2008.
| Journal Article
2007
Adolescent influence in family purchase decisions: An update and cross-national extensionWang, Sijun⋅Wang, Sijun⋅Holloway, Betsy B⋅Holloway, Betsy⋅Beatty, Sharon E⋅Beatty, Sharon E⋅Hill, William W and Hill, William WJournal of Business Research, vol. 60, (no. 11), Nov 2007.
| Journal Article
Customer-based corporate reputation of a service firm: scale development and validation
Walsh, Gianfranco and Beatty, Sharon
Academy of Marketing Science. Journal, vol. 35, (no. 1), pp. 127-143, Mar 2007. | Journal Article
The Positive and Negative Effects of Switching Costs on Relational OutcomesJones, Michael A⋅Reynolds, Kristy E⋅Mothersbaugh, David L and Beatty, Sharon EJournal of Service Research : JSR, vol. 9, (no. 4), pp. 335-338,340-343,345-355, May 2007.
| Journal Article
2006
A typology of motor vehicle consumers using motives for leasing versus financingTrocchia, Philip J⋅Trocchia, Philip⋅Beatty, Sharon E⋅Beatty, Sharon E⋅Hill, William W and Hill, William WJournal of Consumer Behaviour, vol. 5, (no. 4), pp. 304-316, Jul/Aug 2006.
| Journal Article
