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Research Interests
Her research interests include shopping and patronage behavior, shopping motivations, retail customer relationships, switching behavior, and other topics in the retailing area.
Bruno Professor, Department of Marketing, Culverhouse College of Business, University of Alabama
Department Head, Department of Marketing, Culverhouse College of Business, University of Alabama
Ph.D. Program in Marketing, Department of Marketing, Culverhouse College of Business, University of Alabama
Associate Professor, Department of Marketing, E. J. Ourso College of Business, Louisiana State University (past)
William A. Copeland Professor, Department of Marketing, E. J. Ourso College of Business, Louisiana State University (past)