28 Publications (Page 2 of 2)
2013
Fitness—There's an App for That: Review of Mobile Fitness Apps
Breslin, John⋅Vickey, Ted and Williams, Antonio
The International Journal of Sport and Society, vol. 3, (no. 4), pp. 127, 2013-00-00. | Journal Article
2012
Brand associations in the fitness segment of the sports industry in the United States
Williams, Antonio S⋅Peder, Paul M and Walsh, Patrick
International journal of sports marketing & sponsorship, vol. 14, (no. 1), pp. 50, 2012. | Journal Article
 
Brand associations in the fitness segment of the sports industry in the United States: extending spectator sports branding conceptualisations and dimensions to participatory sports
Williams, Antonio S⋅Williams, Antonio S⋅Pedersen, Paul M⋅Pedersen, Paul M⋅Walsh, Patrick and Walsh, Patrick
International Journal of Sports Marketing and Sponsorship, vol. 14, (no. 1), pp. 45, 2012-10-00. | Journal Article