3 Publications
2009
Understanding Environmental Risk for IJVs in China
Burgers, Willem and Padgett, Dan
Management International Review, vol. 49, (no. 3), pp. 337-357, 2009. | Journal Article
2007
Differentiation Via Technology: Strategic Positioning of Services Following the Introduction of Disruptive Technology
Padgett, Dan⋅Padgett, Dan⋅Mulvey, Mike S and Mulvey, Michael S
Journal of Retailing, vol. 83, (no. 4), pp. 391, 2007. | Journal Article
1997
Communicating Experiences: A Narrative Approach to Creating Service Brand Image
Padgett, Dan and Allen, Douglas
Journal of Advertising, vol. 26, (no. 4), pp. 62, 12/1/1997. | Journal Article