Expertise

Fields of Interest

  • Digital Marketing, Consumer Behavior, Branding, Marketing Research, and Destination Marketing
Past Affiliations

Associate Professor, Rosen College of Hospitality Management, University of Central Florida (past)

Assistant Professor, Rosen College of Hospitality Management, University of Central Florida (past)

Degrees
BS, Yarmouk University, Jordan, Administrative Sciences
PhD, Ohio State University, Columbus, Hospitality Management
MS, State University of New York at Stony Brook, Management Information Systems
MS, State University of New York at Stony Brook, Technological Systems Management