2 Publications
2001
Forming and governing a department of marketing advisory council
Andrus, David M and Martin, Dawne
American Marketing Association. Conference Proceedings, vol. 12, pp. 137, 2001. | Journal Article
 
The development and management of a department of marketing advisory council
Andrus, David M and Martin, Dawne
Journal of Marketing Education, vol. 23, (no. 3), pp. 216-227, Dec 2001. | Journal Article