52 Publications (Page 1 of 3)
2021
Price Promotion (In)frequency and Consumers’ Brand Quality Evaluations
Lalwani, Ashok K⋅Wang, Jessie J and Silvera, David H
Journal of the Association for Consumer Research, vol. 6, (no. 1), pp. 91-101, Jan 2021. | Journal Article
2020
Cognitive and Affective Scarcities and Relational Abundance: Lessons from the Confluence of Extreme and Chronic Scarcities in Subsistence Marketplaces
Viswanathan, Madhubalan and Lalwani, Ashok K
Journal of the Association for Consumer Research, vol. 5, (no. 4), pp. 444-457, Oct 2020. | Journal Article
 
Culture and Health Persuasion: Differences between Koreans and Americans
Yoon, Sukki⋅Lalwani, Ashok K⋅Vargas, Patrick T⋅Kim, Kacy and Taylor, Charles R
Journal of Current Issues & Research in Advertising, pp. 19, 2020-01-24. | Journal Article
 
The interactive effect of power distance belief and consumers’ status on preference for national (vs. private-label) brands
Wang, Jessie J⋅Torelli, Carlos J and Lalwani, Ashok K
Journal of Business Research, vol. 107, pp. 12, February 2020. | Journal Article
2019
How Do Consumers’ Cultural Backgrounds and Values Influence Their Coupon Proneness? A Multimethod Investigation
Lalwani, Ashok K and Wang, Jessie J
Journal of Consumer Research, vol. 45, (no. 5), pp. 1050, 2019-02-01. | Journal Article
 
How Does Consumers’ Local or Global Identity Influence Price–Perceived Quality Associations? The Role of Perceived Quality Variance
Yang, Zhiyong⋅Sun, Sijie⋅Lalwani, Ashok K and Janakiraman, Narayan
Journal of Marketing, vol. 83, (no. 3), pp. 162, 20190500. | Journal Article
 
The Impact of Resource Scarcity on Price-Quality Judgments
Park, Hanyong⋅Lalwani, Ashok K and Silvera, David H
Journal of Consumer Research, 2019-06-24. | Journal Article
 
The interactive effect of cultural self-construal and social exclusion on consumers' impression management goal pursuit
Wang, Jessie J and Lalwani, Ashok K
Journal of Business Research, vol. 100, pp. 60, July 2019. | Journal Article
2018
The distinct influence of power distance perception and power distance values on customer satisfaction in response to loyalty programs
Wang, Jessie J and Lalwani, Ashok K
International Journal of Research in Marketing, 2018-12-00. | Journal Article
2017
Close the Deal Now Or Later?: the Impact of Power Distance Belief on Choice Deferral
Lee, Hyejin and Lalwani, Ashok
Advances in Consumer Research, vol. 45, pp. 734, 20170101. | Journal Article
 
I Can Find a Better Deal: the Effect of Power Distance Belief on Price Sensitivity
Lee, Hyejin and Lalwani, Ashok
Advances in Consumer Research, vol. 45, pp. 736, 20170101. | Journal Article
 
Power Distance Belief, Power, and Charitable Giving
Han, Dahee⋅Han, Dahee⋅Lalwani, Ashok K⋅Lalwani, Ashok K⋅Duhachek, Adam and Duhachek, Adam
Journal of Consumer Research, vol. 44, (no. 1), pp. 195, 20170601. | Journal Article
2016
Deliberate First Or Act First? the Effect of Self-Construal on Goal Pursuit
Park, Hanyong⋅Silvera, David and Lalwani, Ashok
Advances in Consumer Research, vol. 44, pp. 752, 20160101. | Journal Article
 
Does a Dollar get you a Dollar's worth of merchandise
Lalwani, Ashok K
Journal of consumer research, vol. 43, (no. 2), pp. 333, 2016. | Journal Article
 
Does a Dollar Get You a Dollar’s Worth of Merchandise? The Impact of Power Distance Belief on Price-Quality Judgments
Lalwani, Ashok K and Forcum, Lura
Journal of Consumer Research, vol. 43, (no. 2), pp. 333, 20160800. | Journal Article
2015
How Does Cultural Self-Construal Influence Coupon Proneness?: Evidence From Laboratory, Field Study, and Secondary Datasets
Lalwani, Ashok and Wang, Jessie
Advances in Consumer Research, vol. 43, pp. 732, 20150101. | Journal Article
2014
You Broke Our Contract!: Social Exclusion Differentially Influences Independent and Interdependent Consumers' Impression Management Goal Pursuit
Wang, Jessie and Lalwani, Ashok
Advances in Consumer Research, vol. 42, pp. 91, 20140101. | Journal Article
2013
First Come, Last Serve: How Does Power Distance Influence Non-Loyalty Status Customers' Satisfaction With Businesses?
Wang, Jessie and Lalwani, Ashok
Advances in Consumer Research, vol. 41, pp. 1, 20130101. | Journal Article
 
You get what you pay for?
Lalwani, Ashok K and Shavitt, Sharon
Journal of consumer research, vol. 40, (no. 2), pp. 267, 2013. | Journal Article
 
You Get What You Pay For? Self-Construal Influences Price-Quality Judgments
Lalwani, Ashok and Shavitt, Sharon
Journal of Consumer Research, vol. 40, (no. 2), Aug 2013. | Journal Article
2012
Power Distance Belief, Status, and Charity Giving
Han, DaHee⋅Han, DaHee⋅Duhachek, Adam⋅Duhachek, Adam⋅Lalwani, Ashok and Lalwani, Ashok
Advances in Consumer Research, vol. 40, pp. 796, 20120101. | Journal Article
 
The Interplay Between Power Distance, Position in the Social Hierarchy, and Product Type: Consequences For Consumers' Preferences For Premium Over Generic Brands
Torelli, Carlos⋅Lalwani, Ashok⋅Wang, Jessie and Wang, Yajin
Advances in Consumer Research, vol. 40, pp. 153, 20120101. | Journal Article
 
The relation between gender and cultural orientation and its implications for advertising
Lalwani, Ashok K and Shavitt, Sharon
Handbook of research on international advertising, pp. 470, 2012. | Journal Article
2011
Lost in Translation: the Consequences of Culturally Mismatched Thinking Styles on Familiarity Seeking
Koo, Minkyung⋅Shavitt, Sharon⋅Lalwani, Ashok⋅Dai, Yifan and Chinchanachokchai, Sydney
Advances in Consumer Research, vol. 39, pp. 662, 20110101. | Journal Article
 
When One Culture Meets Another: the Impact of Culturally (Mis)Matched Thinking Styles on Self-Regulation
Koo, Minkyung⋅Shavitt, Sharon⋅Lalwani, Ashok⋅Dai, Yifan and Chinchanachokchai, Sydney
Advances in Consumer Research, vol. 38, pp. 1, 20110101. | Journal Article