135 Publications (Page 2 of 6)
2014
Effects of perceived interactivity and web organization on user attitudes
Ahn, TaesooHong, Moonki and Pedersen, Paul M
European Sport management quarterly, vol. 14, (no. 2), pp. 128, 2014. | Journal Article
 
Gender Effects on Sport Twitter Consumption: Differences in Motivations and Constraints
Yoon, JuhaYoon, JuhaSmith, ChaseSmith, ChaseKim, AmyKim, AmyClavio, GalenClavio, GalenWitkemper, ChadWitkemper, ChadPedersen, Paul and Pedersen, Paul
Journal of Multidisciplinary Research, vol. 6, (no. 3), pp. 25-38, Fall 2014. | Journal Article
 
Negotiating Gender in Professional Soccer: An Analysis of Female Footballers in the United States
Kristiansen, ElsaBroch, Trygve B and Pedersen, Paul M
CHOREGIA, vol. 10, (no. 1), pp. 27, 2014-05-10. | Journal Article
 
Sport Website Interactivity Effects: An Analysis of the Relationships between Interactivity, Attitudes, and Intentions to Revisit
Suh, YoungAhn, Taesoo and Pedersen, Paul
Journal of Applied Sport Management, vol. 6, (no. 3), pp. n/a, 2014. | Journal Article
 
The Comprehensive Guide to Careers in Sports (2nd ed.)
Pedersen, Paul M
International Journal of Sport Communication, vol. 7, (no. 3), pp. 419, 2014-09-00. | Journal Article
 
Understanding purchasing intentions in secondary sports ticket websites
Ahn, TaesooIk Suh, YoungLee, Jin Kyun and Pedersen, Paul M
International Journal of Sports Marketing and Sponsorship, vol. 16, (no. 1), pp. 49, 2014-10-00. | Journal Article
 
Urban Sámi Identities in Scandinavia: Hybridities, Ambivalences and Cultural Innovation
Nyseth, Torill and Pedersen, Paul
Acta Borealia, vol. 31, (no. 2), pp. 151, 7/3/2014. | Journal Article
2013
A METHOD FOR THE FINANCIAL VALUATION OF NATIONAL COLLEGIATE ATHLETIC ASSOCIATION FOOTBALL BOWL SUBDIVISION PROGRAMS
Brewer, RyanBrewer, RyanPedersen, Paul and Pedersen, Paul
Journal of Contemporary Athletics, vol. 7, (no. 3), pp. 175, 20130701. | Journal Article
 
Applying longitudinal statistics in migration analysis: A case study of migration among young adults in Northern Norway
Pedersen, Paul
Norsk Geografisk Tidsskrift - Norwegian Journal of Geography, vol. 67, (no. 5), pp. 303, 12/1/2013. | Journal Article
 
Examining the effects of team identification, e-service quality (e-SQ) and satisfaction on intention to revisit sports websites
Suh, Young IkAhn, Taesoo and Pedersen, Paul M
International Journal of Sports Marketing and Sponsorship, vol. 14, (no. 4), pp. 19, 2013-07-00. | Journal Article
 
Investigating the moderating role of sport service type and personality on audiences' emotional responses to hedonic vs. cognitive advertisement
Lim, ChoonghoonLee, Woo-young and Pedersen, Paul M
Journal of global scholars of marketing science, vol. 23, (no. 1), pp. 71, 2013. | Journal Article
 
Reflections on Communication and Sport
Gantz, Walter and Pedersen, Paul M
Communication & Sport, vol. 1, (no. 1-2), pp. 67, 20130300. | Journal Article
 
Sport Fans and Their Teams’ Redesigned Logos: An Examination of the Moderating Effect of Team Identification on Attitude and Purchase Intention of Team-Logoed Merchandise
Ahn, TaesooSuh, Young IkLee, Jin Kyun and Pedersen, Paul M
Journal of Sport Management, vol. 27, (no. 1), pp. 23, 2013-01-00. | Journal Article
 
Sport Management
Pedersen, Paul M
International Journal of Sport Communication, vol. 6, (no. 4), pp. 491, 2013-12-00. | Journal Article
2012
Brand associations in the fitness segment of the sports industry in the United States: extending spectator sports branding conceptualisations and dimensions to participatory sports
Williams, Antonio SWilliams, Antonio SPedersen, Paul MPedersen, Paul MWalsh, Patrick and Walsh, Patrick
International Journal of Sports Marketing and Sponsorship, vol. 14, (no. 1), pp. 45, 2012-10-00. | Journal Article
 
Effects of Electronic Word - of - Mouth Messages
Pedersen, Paul M
Choregia, 2012-01-01. | Journal Article
 
Investigating Antecedents of Brand Equity in the Fitness Segment of the Sport Industry: An Exploratory Study of the Role that Direct Experience Have on the Development of Brand Associations
Williams, AS and Pedersen, Paul M
International Journal of Sport Management, vol. 13, (no. 1), pp. 104-114, 2012. | Journal Article
 
INVESTIGATING THE INFLUENCE OF PAST FOOTBALL EXPERIENCE AND PERCEIVED FOOTBALL KNOWLEDGE ON ATTITUDE, CREDIBILITY, EXPERTISE AND TRUSTWORTHINESS, AND FUTURE SEARCH INTENTION
Lim, ChoongLim, Choong HChung, JinwookChung, JinwookFrederick, EvanFrederick, EvanPedersen, Paul M and Pedersen, Paul
Journal of Contemporary Athletics, vol. 6, (no. 1), pp. 1, 20120101. | Journal Article
 
Media relations in sport
Pedersen, Paul M
(pp. 383-385). Nov 2012
 
New Media Coverage of Gender in the 2010 Winter Olympics: An Examination of Online Media Content
Burch, LMEagleman, AN and Pedersen, Paul M
International Journal of Sport Management, vol. 13, (no. 2), pp. 143-159, 2012. | Journal Article
2011
Effects of Personality and Gender on Fantasy Sports Game Participation: The Moderating Role of Perceived Knowledge
Lee, Woo-YoungKwak, Dae HLim, ChoonghoonPedersen, Paul M and Miloch, Kimberly S
Journal of Gambling Studies, vol. 27, (no. 3), pp. 427-441, 2011. | Journal Article
 
Examining Leadership in Intercollegiate Athletics: A Content Analysis of NCAA Division I Athletic Directors
Pedersen, Paul M and Eagleman, Andrea N
Choregia, 2011-01-01. | Journal Article
 
Examining the Value of Sport Clubs: A cross-sectional Intrinsic Valuation of NCAA Football Bowl Subdivision (FBS) Football Programs
Brewer, RyanBrewer, RyanPedersen, PaulPedersen, PaulLim, ChoongLim, ChoongClerkin, Thomas and Clerkin, Thomas
International Journal of Applied sports sciences (IJASS), vol. 23, (no. 2), pp. 351, 2011. | Journal Article
 
Examining the Value of Sport Clubs:Football Bowl Subdivision (FBS) Football Programs
Brewer, RyanBrewer, RyanLim, Choong-HoonLim, Choong-HoonClerkin, ThomasClerkin, ThomasPedersen, Paul and Pedersen, Paul
IJASS(International Journal of Applied Sports Sciences), vol. 23, (no. 2), pp. 370, 2011-12-00. | Journal Article
 
Flying the flag: gender and national identity in English newspapers during the 2006 World Cup
Vincent, JohnVincent, JohnKian, EdwardKian, Edward MPedersen, Paul M and Pedersen, Paul M.
Soccer and Society, vol. 12, (no. 5), pp. 613-632, 2011. | Journal Article