Vishal Maharaj Bindroo Associate Professor

Leighton School of Business and Economics

Indiana University South Bend

Personal Website

https://business.iusb.edu/about/faculty-listing/vishal-bindroo.html

WoS ResearcherID

Expertise

His research interests include:

Consumer satisfaction
Brand extension
Brand loyalty
Management of innovations

Subject Area(s): Marketing

Affiliations

Associate Professor, Leighton School of Business and Economics, Indiana University South Bend

Past Affiliations

Assistant Professor, Judd Leighton School of Business and Economics, Indiana University South Bend

Communities

Business, Economics

Degrees

PhD, University of Central Florida, 2009
MS, University of Central Florida, 2002
BS, University of Mumbai, 1999