Expertise

Subject Area:

  • Apparel.

Research

  1.  Address the United Nation’s Sustainable Development Goals (i.e., 3. Good health and well-being and 12. Responsible consumption and production)
  2. Create better shopping experiences for consumers to improve their well-being
  3. Develop strategies retailers can use to achieve sustainable and long-term success in the marketplace
  4. Address issues related to the environmental impact of the apparel retail industry
  5.  Identify and test the approaches to narrow the consumer attitude-intention-behavior gap for sustainable  apparel
  6.  Use of innovative technology (e.g., AI, AR, VR, RFID, Blockchain) in retail to improve consumer shopping experiences and develop sustainable apparel supply chain

 

Communities
Design, Family and Consumer Sciences
Degrees
PhD, Iowa State University, Apparel Merchandising, 2014
MS, University of Massachusetts, Dartmouth, Textile Technology, 2009
BS, Mumbai University, Mumbai, India, Textile Manufacturing, 2003
Keywords
sustainable development social sciences consumer behavior business, management and commerce innovation & technology management retail industry artificial intelligence or cybernetics virtual, simulated & augmented reality environmental sustainability textiles sustainability
Languages
English, Hindi, Marathi