Expertise
  • Retailing – unorganized and organized retailing, application of technology in retail
  • Consumer Behavior and Marketing – online shopping behavior, experiential marketing
  • Sustainability – ethical consumption and green retailing
Past Affiliations
Communities
Design, Family and Consumer Sciences
Degrees
PhD, Iowa State University, Apparel Merchandising, 2014
MS, University of Massachusetts, Dartmouth, Textile Technology, 2009
BS, Mumbai University, India, Textile Manufacturing, 2003